Leverage on Latino´s culture, roots, traditions, religion, values and aspirations.
More tortillas are sold than bread
More Latino music is listened to than country music
Salsa is consumed more than ketchup
#1 2020 artist on Spotify is Latino
+62 million Latinos (19% of the US population)
Latinos are the primary contributors to population growth
Median age is 28 (vs 38 of the whole US and 42 of American whites)
At least $1.9 trillion spending power in 2020 (if US Latinos were a country: 8th GDP in the world)
US Latino purchasing power grows 70% faster than non Latinos
75% of labor force growth in the last 6 years
US Latinos accounted for 80% of all net new businesses created in the last decade
Let´s talk podcasting!
Podcasts are proven to have a spectacular brand recall in general, and the latest research (The Latino Podcast Listener Report 2021) shows 75% are likely to purchase a brand advertised on a podcast hosted by Latinos.
Partner with Latinos who understand how and why Hispanics, Latinos, Latinx are yearning for authentic connections with brands that speak to them as the multifaceted human beings they are. Engage with them with ads in a level that leads to real relationships, not just transactional ones that don't last.
Advertise in one, five, ten or in +70 podcasts based on your brand´s target audience.
Our one-of-a-kind ecosystem also includes emailing, hybrid events, an influencer collective and our own social media channels to connect on several levels with the audience.
Are you part of a Catholic organization that wants to explore podcasting as a means to attract and connect with Latinos? Come check our services here!
We are a bunch of Hispanics, Latinos and Latinx professionals and creatives working at a Dallas based LLC from all over the US and LatAm.
One podcast at a time we are reaching our dream of deeply connecting with Latinos from all over through attractive professionally produced podcasts!
Creators of the Award-winning Juan Diego Network
Creators and producers of From South to North
